Producer scores big with Black Lives Matter song

Philadelphia-based record label Lion Order Productions is basking in much success following the release of ' Black Is Everything' by reggae trio Rockaz Elements.

The Spanish Town natives decided to team up on this project in a bid to make the masses more aware of the issues we face as a human race.

The single, which speaks of the social injustice black people face on a daily basis, quickly went viral following its release. Though the single sheds light on injustice, it also serves as a reminder that 'our black is everything'.

"When I sent the Rockaz the beat, they told me a hit was coming and I never doubted them. Black Is Everything has been dominating the airwaves, both locally and internationally, and I couldn't have been more proud to be a part of greatness. The song is being played on every major radio station across Jamaica presently, and I am thankful for all the support the track is getting," said Leon Jones, CEO of Lion Order Productions.

"When the song went viral, we decided that we needed to shoot a video to further cement the message we have to share. Our directors, Juddian McLaren and Ramon Lindsay, captured the essence of the song perfectly, and I am pleased with the direction we are going in," he continued.

As a follow-up, Rockaz Elements will be releasing Message, which will also be produced by Lion Order Productions.