‘It was never a stunt’ Spice insists altered image was to call attention to serious issue

Dancehall artiste Spice is again insisting that the altered image she presented to the public on the eve of releasing her mixtape, Captured, was never a stunt.

“It was never a stunt. It was a message, and it was meant to raise awareness around colourism, and it did," Spice said at the highly anticipated launch for her mixtape, which was held at 100 on Hope Road, St Andrew on Wednesday.

IN PHOTO: Dancehall artiste Spice posted this image of herself on Instagram just before she released her mixtape which contains the single, Black Hypocrisy.

"If you follow my page on Instagram, you will see that I posted an apology from a young woman who in the past told me and her words were: 'Me nah tell nuh lie. Spice look good but she wah drop inna one tups a bleach. She coulda brown up herself and look better,’ and she continued to discriminate by my complexion. I don’t feel like the message was lost. I feel like a lot of people are looking into themselves, and they are definitely getting the message,” Spice said.

Back in 2016, a social media user who goes by the name of Esther Rowe criticised Spice for her appearance. Following the release of  Black Hypocrisy, Rowe took to social media to apologise to Spice for her harsh words back then.

“Honestly, in the back of my mind I was speaking about her attire, how her clothes didn’t complement her, etc. I didn’t realise how colour-prejudiced I was,” Rowe wrote.