Show of unity at JAMATHON Benefit Concert

On Wednesday night, the National Indoor Sports Complex created a frame of possibilities, demonstrating the capacity of local promoters to congregate with many of the entertainment industry's giants and even the nation's leaders.

In an effort to raise money to help the hurricane-ravaged islands of the Lesser Antilles, owner of the Reggae Sumfest franchise Joe Bogdanovich organised a monumental concert, the Caribbean Love Now JAMATHON Benefit Concert.

Hardcore dancehall deejays

The concert was a pleasant blend of genres, with patrons treated to a line-up that showcased rocksteady legends (like Beres Hammond), reggae pioneers (including Freddie McGregor), so-called reggae revivalists (including Jesse Royal and Protoje), and hard-core dancehall deejays (like Tommy Lee Sparta).

The JAMATHON stage also supported soca stars Bunji Garlin and Fay-Ann Lyons.

During JAMATHON, stars who were not performing had the chance to interact directly with the nation's leaders backstage.

Entertainers gathered for photo opportunities and conversations with Prime Minister Andrew Holness and Entertainment Minister Olivia 'Babsy' Grange, turning the Telethon area into a large meet-and-greet among top local entertainment industry professionals.