M4our ready to conquer the stage
Up-and-coming dancehall recording artiste M4our said his "different style, flow and musical dynamics" will make him the next standout artiste in dancehall while securing prominence on the international stage.
"Mi ago bring supmn different. Different style, medz, vision and different energy and mi mek it get more spiritual more time. Suh dat a my difference wid di music ting. When mi a bring my music to yuh, a more of yuh soul mi a guh affa, suh yuh can feel it spiritually - supm weh yuh can medz and maybe can elevate yourself from it," M4our told THE STAR.
He added that he also possesses the right qualities needed to become the next major dancehall hitmaker and an international game-changer for the genre.
"I'm very versatile - wi can deejay and if yuh want wi can give yuh melody/flow. Mi can keep mi consistency wid dat versatility and mi can deliver. As a dancehall artiste, yuh know seh people love di culture, but nuh understand it fully. Suh [in order] to make the people understand yuh internationally, yuh mix yuh flows. Give a little English, melody and flow to it mek di people dem can understand and ketch on to di vibes," shared the singjay. He said in addition to making his brand internationally marketable, he listens and vibes to what other people are enjoying internationally "and find di type a songs weh call to dem soul".
"And yuh affi mek links to and adapt to dat region," he added. The Montegonian, who journeyed from the tourist capital to Kingston to secure his first official interview with THE STAR, said that it's sacrifices like these that will see him making a mark in his career as he's "destined for greatness".
Born Timothy Stennett, M4our said his moniker, which was coined by his close friends, was due to his lyrically potent skills and witty construction of lyrics.
"Dem seh mi full a too much lyrics and mi a move like a lyrical machine, suh dem refer me to the gun 'M4,' he said. Being the "centre of attention" while attending the George's High School, he said he was known for creating rhythms and lyrics using the top of his desks and pencils, with a natural flow of talent that he said captivated the ears and minds of most of his colleagues.
Though he started penning lyrics from as early as age 14, he said his professional start wasn't until a year ago when Empress Ann Recordz saw his talent, decided to engage him in some studio sessions and introduced him to the business side of music. M4our said his musical journey was "amazing" despite its challenges.
"It wudda come een like one a dem country road deh at the starting. But yuh see right now, it reach pon di asphalt and slowly but surely it a elevate very fast. Suh far, it a get betta and betta and mi just love di energy and support weh mi a receive," he said.
The Therapy artiste shared that even though his music stems from a place of "hurt and darkness," he is determined to show the world that "light can come from that darkness".
"A just circumstances weh wi inna and certain things weh mi been through - life and family experiences/tragedies kinda motivate me. Whenever mi rememba those, feel the pain or get angry, dat a my motivation. Dat mek mi get inna di deepest era a M4our and start think and produce. Mi waah show everybody seh di dark side is not so dark at all. A just weh you mek it fi be. Suh if yuh waah stay dung, yuh stay dung," M4our stated.
One of his most viral singles is titled Rockefeller, which he dubbed as an "international song". M4our said the track, which was intentionally aimed at making an international crossover, is a fusion of R&B, dancehall and Afrobeats which he believes will get him a step closer into achieving his international dreams.