Jamaica, Adidas unveil new national jerseys

The Jamaica Football Federation (JFF) and Adidas unveiled the new 2024/25 home and away national jerseys for the Reggae Boyz and Reggae Girlz yesterday. The kits are the second collection from the JFF's agreement with Adidas which was signed last year.

JFF president Michael Ricketts has welcomed the continued relationship with Adidas and said the newly released jerseys will usher in an exciting summer for the national programme.

"Having established a relationship with one of the most decorated sports apparel manufacturers, the relationship has grown tremendously," he said. "We are confident that this partnership will continue to positively impact our fans. We celebrate the launch of our new kit as we embark on our FIFA World Cup qualification campaign and prepare for the big tournament in America this summer."

He added, "I want to use this opportunity to tell all our fans to get excited with us, show your colours and support our team."

The launch also included a pre-match jersey, training gears and anthem jackets to be worn by all the various national teams.

The kits will replace the 2023 jerseys supplied by Adidas and designed in collaboration with fashion brand Wales Bonner. These jerseys were previously worn at the 2023 Concacaf Gold Cup and the 2023 FIFA Women's World Cup.

Celebrating a rich culture

In a statement by Sam Handy, senior vice-president of Adidas Product and Design, the jerseys represent a celebration of the rich culture of the island and Jamaica' 'unity through diversity'.

Both jerseys feature a bespoke pattern which includes a symbol of the swallow tail humming bird, Jamaica's National Bird.

"We wanted the design of these new jerseys to represent the rich culture of a country that is celebrated worldwide. Just as Jamaica's motto 'Out of many, one people' speaks to its unity through diversity, this jersey is unapologetically vibrant from a distance, but has multiple, unique details to discover up close."

Handy hailed the relationship Adidas shares with Jamaica. He said the sporting apparel giant is excited for the future of both the men's and women's national teams.

"We're proud to continue supplying the JFF with matchday wear to support the players on the pitch, ahead of a massive tournament this summer for the Reggae Boyz and an important year for the Reggae Girlz, as they build on their historic achievements in the last FIFA Women's World Cup."

The jerseys will feature Adidas 'Aeroready' fabric which is designed to absorb moisture throughout the game and are made using recycled materials. - G.B.